Privacy Policy

I. CONTROLLER´S IDENTITY AND CONTACT DATA

A responsible person and controller of your personal data is a commercial company GameDev Area Czech s.r.o., with the registered office: Slovákova 279/11, Veveří, 602 00 Brno, Company Identification No.: 02173298, company incorporated in the Companies Register kept by the Regional Court in Brno, Section C, Insert 94595 (hereinafter referred to as the “Controller” or “Company”). The Controller´s contact data is as follows: postal address: Slovákova 279/11, Veveří, 602 00 Brno, e-mail address: contact@gamedevarea.com.

II. PERSONAL DATA

The Controller processes the personal data that is necessary in connection with the conclusion of the Agreement, or more precisely with the order completion. This data includes mainly name, surname, address, payment data, phone No., and e-mail. In case a customer has also a customer account, it is possible that other data provided voluntarily by a customer is processed.

Any information concerning the identified or identifiable natural person is considered as personal data. An identifiable natural person is a natural person who may be directly or indirectly identified, especially by reference to a certain identifier, such as name, identification No., location data, network identifier or one or more of special elements of physical, physiological, genetic, mental, economic, cultural or social identity of such natural person.

E-mail is used also as identification data for the customer´s login in his/her account. In addition to that, it is used as a delivery place for order confirmations and other necessary information.

III. PERSONAL DATA PROCESSING

A. LEGAL REASON OF PERSONAL DATA PROCESSING

A legal reason of processing of your personal data is the fact that such processing is necessary to perform the Agreement or to implement the measures by the Controller before the conclusion of such Agreement, in the meaning of Article 6 (1) b) of the Regulation (EU) 2016/679 of the European Parliament and of the Council of 27 April 2016 on the protection of natural persons with regard to the processing of personal data and on the free movement of such data, and repealing Directive 95/46/EC (General Data Protection Regulation) (hereinafter referred to as the “Regulation”).

B. SENDING OF COMMERCIAL MESSAGES

In case you are currently a customer of the Company (for instance, if you realized purchase or sent us an order), the Company may use the provided data (for purpose of legitimate interests) to send you marketing messages concerning similar products or services of the Company, unless you cancel subscription of newsletters. Otherwise, the Company will ask you for your consent to sending of marketing messages concerning the Company´s products and services, events and promotion campaigns.

You may revoke such consent, or more precisely cancel sending of so-called newsletters, anytime by using an Internet link available in each newsletter or by means of a message sent at the address: contact@gamedevarea.com.

IV. PURPOSE OF PERSONAL DATA PROCESSING

The purpose of processing of your personal data is mainly the performance of the Agreement or implementation of measures by the Controller before concluding such Agreement. Other reasons why the Controller processes your personal data include a possibility to administer your user accounts for services, enable to provide services you expressed interest in, and to ensure and increase security.

We process your data also for purpose of:

• Increasing the quality of services, developing new products and services
• Performing analyses and statistical measurements
• Analyzing your preferences and displaying the content corresponding to your individual needs
• Winning a prize in consumer competitions
• Sending of marketing messages

There is no automatic individual decision-making by the Company, in accordance with Article 22 of the Regulation.

V. PERSONAL DATA STORAGE PERIOD

Your personal data will be processed for a period when the rights and obligations from the Agreement last and for a period necessary for archiving purposes in accordance with the relevant applicable legislation, however, the maximum is a period stipulated by the applicable legislation, and subsequently for a period of another 10 years based on your granted consent, unless your consent to the personal data processing is revoked by you.

After expiry of the above-mentioned period only the general identification data and data specifying why the registration was terminated or data forming a part of operating backups will be stored for a reasonable period.

VI. OTHER RECIPIENTS OF PERSONAL DATA

In case it is necessary to disclose the data to perform the Agreement, it is necessary, in certain cases, to cooperate also with other companies fulfilling the tasks for the Controller. The Company selects carefully its partners whom your data is provided and who are able to ensure such technical and organizational security of your data that there cannot be any unauthorized or accidental access to your data or other misuse. It applies especially to transport companies which the Controller has a contractual business relationship with.

In case it is necessary to provide the data to make a payment, the payment data is transferred to a financial institution or to a relevant provider of payment services.

To send advertisement messages and materials, some of your data may be provided also to an external service provider in connection with a target advertisement.

To analyze and evaluate the statistical data on our websites, the analytic, inquiry and CRM tools are used, primarily to increase the quality of provided services.

VII. RIGHTS OF DATA SUBJECTS

You are entitled to ask the Controller for access to your personal data and information on which data the Controller processes about you. You have also a right to rectification or erasure of your personal data, or to limit its processing, as the case may be, raise an objection against processing of your personal data, and right to portability of your personal data.

In case of a suspicion of violation of personal and private life protection caused by the personal data processing, you are entitled to ask for an adequate explanation. A data subject is entitled to turn anytime to The Office for Personal Data Protection.

If you believed the Regulation was or is breached by processing of your personal data, you are entitled, among others, to file a complaint with a supervisory body.

You have a right to revoke anytime your consent to the personal data processing. In case you revoke your consent, your data will be deleted. Please be informed that deletion does not apply to the personal data which the Controller needs to for meeting the obligations imposed by law or to protect its legitimate interests.

VIII. COOKIES

The Controller uses the so-called Cookies on its websites. Cookies are small text files created by a web server and placed on a computer by means of a browser. If you return to the same web, the browser sends the saved text file, i.e. Cookie, back and server gains again the information which was placed previously on your computer. The Controller uses Cookies mainly to provide the high-quality services according to the individual customer needs.

By no means Cookies can provide the server with any data from your hard disk, your e-mail address or other information concerning a browser user.

What type of Cookies do we use?
The Controller uses short-term and long-term types of files. Short-term files remain on your computer only until you close a browser window. Long-term files remain on your computer for a longer period of time or until you remove them (time depends on a setting of an individual Cookie and of your browser).

Usage of Cookies based on their functions

• Analytic: help depict the visit rate and understand the customer needs
• Tracking: used to analyze the customer´s behavior on the Company´s websites and to adjust the purchase process based on such information
• Remarketing: enable to know a customer better and adjust the advertisements as well as display of product categories based on the customer´s interests
• Conversion: find out the productivity of individual sales channels
• Essential: important for the global web functioning

Consent to usage of Cookies is voluntary and if it is not granted, the website is not anyhow limited by the Controller.

IX. SECURITY

The Controller considers the security of the customers´ personal data as one of its priorities whereas the security is ensured by implementing the technical and organizational measures. Any data provided by a customer to the Controller is processed by an automatically secured electronic system.

Access to any personal data and associated databases is limited. Access is enabled only to authorized persons who completed a training in the field of personal data protection and data security. Those persons are also obliged to keep confidentiality and protect confidential information.

X. CONTACT DATA

To obtain the information concerning the personal data protection security, procedure of data usage and exercise of data subject´s rights, you may contact the Controller at the following address: contact@gamedevarea.com.