Responsibilities

• Lead, mentor, and manage a PR & Marketing team of 20 people in order to execute highly effective campaigns that drive revenue, brand awareness, and player acquisition
• Collaborate closely with creative teams to ensure all marketing materials are visually compelling and drive player interest
• Design and execute innovative, data-driven marketing strategies, including influencer marketing, social media, content marketing, and more; plan offline marketing events like GamesCom
• Create high-level marketing plans based on development and publishing needs
• Monitor market trends and competitor activities; help shape publishing plans with this information, and adapt marketing plans accordingly
• Be a doer: take the initiative, implement approved strategies without delay, optimizing for speed and quality
• Leverage your strong analytical skills to track performance metrics, evaluate the effectiveness of campaigns, and identify marketing weaknesses for improvements
• Work closely with product, sales, and development teams to align marketing efforts with the overall vision of the company and its business goals

Requirements

• Proven track record of relevant marketing experience, demonstrating a successful history of managing specific tasks and projects (e.g. multi-channel campaigns, digital strategies, branding initiatives), as well as showcasing creativity, strategic thinking, and measurable results
• Experience in leading a large team of people (approx. 20)
• Languages: Czech (fluent); English (fluent)
• Strong analytical skills and experience in utilizing tools to measure marketing performance, identify trends, and make data-driven decisions
• A strong sense of aesthetics and the ability to guide visual content
• A can-do attitude with an apt mind that can discover opportunities
• Excellent communication skills (interpersonal, negotiations, etc.)
• Passion for games; eagerness to learn and grow

Nice to have

• Experience in game development

Benefits

• 27 days of holidays per year
• Company profit-sharing plan, benefit program, meal contribution
• Relocation package
• All our games for free and more

Applicants should submit their portfolio and CV detailing their previous work experience as well as a cover letter outlining their interest to work for Bohemia Interactive.